CURAÇAO TOURISM DEVELOPMENT FOUNDATION ANNOUNCES TOP APPOINTMENTS
WILLEMSTAD – Aug. 2022 Two top appointments have been announced by the Curaçao Tourism Development Foundation ( CTDF ). Muryad de Bruin has been named Counterpart Statutory Director for the Curaçao Tourist Board (CTB) and Jacqueline Sybrandy-Held as Regional Manager North America. www.curacao.com Mr. de Bruin will take on responsibilities for providing strategic direction to and leading the destination management and marketing organization; will serve as an advisor to the government on tourism affairs; and represent Curaçao on all tourism-specific platforms, both locally and abroad.
Born and raised in Curaçao, Mr. de Bruin is well versed in the island’s tourism efforts having spent the last six and a half years with the Curaçao Tourist Board. Most recently he held the Regional Manager Europe role, working out of the tourist board’s The Hague, Netherlands office and for two years prior to that in the same role for the South American market. “Returning to Curaçao after spending time in these international markets, I’ve garnered a greater global understanding of tourism, marketing, and multi-cultural leadership and look forward to bringing that experience with me into this role,”
Mrs. Sybrandy-Held will oversee the development and implementation of sales and branding efforts for the CTB within the North American market. In her role, she is responsible for growth in tourism arrivals, management of the region’s team, and provision of (statistical) management information. Keenly qualified for the role, Sybrandy-Held has worked within the island’s tourism space since 2008 when she began her career at Floris Suite Hotel.
The announcements for these two positions come as the island’s tourism continues to gain momentum, coming off a record-breaking month of July. The CTB reported 48,246 stayover visitors for the month – the first time recording 48,000 visitors in the summer month, surpassing July 2019 arrivals (pre-pandemic) with almost 11,000 more visitors. The US market outperformed all its previous registered number of visitor arrivals with a total of 10,207 US visitors in July, a record-breaking number of US visitors in one single month. www.curacao.com.
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Home to more than 35 captivating beaches, a diverse heritage spanning 55 different cultures, including Dutch, Spanish and Portuguese, a “live and let live” attitude, and stunning European architecture, Curaçao – which sits on the outer fringes of the Hurricane Belt – remains an unrivaled tropical escape in the Southern Caribbean. Visit www.curacao.com or call toll-free at 1-800-328-7222. Connect on social media Facebook: www.facebook.com/curacaotb, Twitter: @CuracaoTravel, and Instagram: @CuracaoTB.