On the south coast , Sandals Royal Barbados is outfitted with the first rooftop infinity pool in the Sandals portfolio of adult-only all-inclusive resorts Photo Credit Sandals Resorts

BARBADOS TOURISM SET FOR BIG GROWTH FROM THE U.S. MARKET

Airlift is Sky-High from the U.S. to Barbados

Bridgetown, Barbados—Sept. 2023: Poised for an upsurge in airlift, Barbados Tourism Marketing, Inc. (BTMI) announced winter capacity is projected to surpass that of 2019. www.visitbarbados.org/usa . The rise in airlift underscores the success of the destination’s strategic marketing campaigns across the US and its ability to adapt to changing travel trends and consumer preferences. Eusi Skeete, US Director for BTMI, noted, “Barbados continues to be a top travel destination in the US market. Our creative advertising campaigns in major gateways and feeder cities have directly contributed to the island’s tourism growth, and we are witnessing the evidence of their success through these projections.”

American Airlines (AA) will introduce a third daily service on its Miami to Barbados route, from Dec. 20 through April 3, 2024. Skeete added, “This comes following a very successful partnership with AA to augment the daily service from Miami during the summer period. From August 15 to September 5, capacity was boosted with the introduction of a third daily flight to Barbados. Now, as we prepare to welcome winter guests, AA has once again included Barbados in its daily schedule. BTMI is very pleased by these developments as this enhanced airlift capacity for winter surpasses that of 2019.”

Tours of the Mount Gay Rum Distillery are popular with tourists visiting the island Photo Credit Barbados Tourism Marketing Inc.

This particular airlift expansion is the latest in a series of similar offerings from other airline partners. These include a midweek flight from Boston Logan International Airport (BOS) offered by JetBlue. Other airlift updates include:

1. Daily AA flight from Charlotte Douglas International (CLT), starting Dec. 7 to April 2024.

2. JetBlue’s daily double service from John F. Kennedy International Airport (JFK) extended to Feb. 2024.

3. Year-round Saturday flights from Dulles International (IAD) by United Airlines, starting on Oct. 30.

4. Introduction of year-round service from Newark Liberty International (EWR) by United Airlines from Sept. 30.

On Maxwell Beach, Sandals Royal Barbados is an upscale all-inclusive resort for adults-only Photo Credit Sandals Resorts

For more information, visit www.visitbarbados.org/usa .