JETBLUE PARTNERS WITH A MINDFULNESS STUDIO TO OFFER IN-FLIGHT RELAXATION
JetBlue is Bringing Meditation to the Skies
Long Island City, NY: Oct. 2022:Get ready for inflight relaxation courtesy of JetBlue and Mindfulness studio Open partnering to offer custom mediations and breathworks classes. Named the 2nd most watched in-flight content behind “Curb Your Enthusiasm”, Open’s custom content offers original compositions to support the traveler’s journey through practice to support sleep, anxiety, and landing in the present moment of adventure. Open also offers free access to over 22k Crew members through JetBlue’s benefits platform to support their journeys. www.jetblue.com/
The launch is an integrated partnership that brings Open mindfulness to the skies on every seat back and personal device for all 42 million JetBlue customers. Mindfulness studio Open and JetBlue airlines have officially partnered to transform the inflight voyage into a relaxing, tranquil, and mindful experience for all. Together they’ve launched an integrated partnership to bring Open mindfulness to the skies on every seat back and personal device for all 42 million JetBlue customers.
To date, JetBlue has found passengers are highly engaged and watching mindfulness content all the way through, with a 25% longer average watch time than the average JetBlue content. Below are a few of Open x JetBlue’s custom in-flight practices:
About JetBlue
JetBlue is New York’s “Hometown Airline®, and a leading carrier in Boston, Fort Lauderdale–Hollywood, Los Angeles, Orlando, and San Juan. JetBlue carries customers to more than 100 destinations throughout the United States, Latin America, the Caribbean, Canada, and United Kingdom. For more information and the best fares, visit jetblue.com.
